• “Great job Edge, it was the right decision to bring in a specialist agency to deliver our summer road show. We definitely wouldn’t have pulled off such a successful event without you”
    Carl Pring,
    Sony UK Marketing Manager

  • “Since changing our events and exhibitions supplier, Edge have kept to their specialist focus to generate valid customer enquires; direct sales from events are up 39%”
    Caroline Earley, Nissan Events and Brand Promotions Manager

  • “Working with Edge for the European Press Launch of Via Michelin was impressive. Their expert logistics management over 6 European cities guaranteed consistency throughout.”
    Claire Marquizeau Via Michelin EMEA Representative

  • “We are delighted to be working with such a dynamic and enthusiastic agency – we have every faith that Edge Live care as much about the Ideal Home show as we do and this gives us great confidence in them. Working with Kate and Peter is a real pleasure.”
    Sarah Stoddart, DMG Worldwide Director of Customer Relationships

Effectiveness

Right from the start, we wanted to create an organisation that offered true effectiveness.

To help us achieve this we have a defining question that we regularly ask ourselves:

If I was the MD of my client's company, would I invest in the proposal EDGE are putting forward?

Sounds simple and it is, but this statement reminds us why we exist, and how we will grow.

How this works in practice is a two-stage process. Firstly, it’s our aim that any visitor who attends an event or a brand experience put on by EDGE will leave with a memorable experience that vastly exceeds their expectations.

And secondly, that those people tell others, “I went to the x event, it was fantastic, what a great experience,” which naturally generates a positive conversation about that organisation and its products – since word of mouth, 3rd party recommendation is one of the most powerful influencers in consumer decision-making.

We’re very good at activities that enhance brand, but also ones that sell products; and of course, in these economic climatic times sales generation is more important than ever. We love selling and take pride in how we do it; which is why the sales process plays a major role within the event strategy.